Augmented Reality/Virtual Reality Serious Games for Teaching Business-Related Higher Education Modules and their Learning Attributes

The Chapter Three is based on the aforementioned reasoning and rationale. And the chapter aims to discuss in brief augmented reality / virtual reality SGs role for teaching business-associated modules in higher education and their learning attributes, following the structure outline below as next: a) a short introduction of augmented reality / virtual reality technology advancements, b) an illustration of augmented reality / virtual reality technology in higher education, c) SGs for teaching business-related higher education modules and their learning performance and d) a chapter summary regarding SGs current and future research streams for teaching and learning business-associated modules in tertiary education and their prospective learning experience outcomes reported.